This role will own Google Analytics and GTM set-up for Marketing sites across the enterprise. The ideal candidate will have experience in implementing GTM and expertise in configuring tags, triggers, and variables for platforms such as Facebook Ads, Google Ads, GA4, and other tracking tools. Set up and optimize tagging to ensure proper data collection and reporting for Facebook Ads, Google Ads, GA4, and other marketing and analytics tools Collaborate with the Marketing Operations, Analytics and Development teams across the enterprise to align tracking set-ups with business objectives ~3-5 years of experience working in a digital marketing/advertising environment
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