Digital Marketing Specialist Job at Biltmore Farms, LLC in Asheville

We see you here too!Essential Elements:The Digital Marketing Specialist will support marketing and communications efforts as a corporate Biltmore Farms, LLC Marketing, Branding, and Communications team member. This role will be responsible for digital campaign execution, tracking, project coordination, and analytics for social media accounts, websites, digital ads, and email marketing across all our business segments, including commercial, hospitality, and planned communities.The Digital Marketing Specialist will work within a cross-functional team to help drive revenue, generate brand awareness, maintain brand continuity, and measure ROI. This includes hospitality brand-specific visual asset management.Interfaces with hotel booking platform partners to continuously improve search rankings and evaluate promotion opportunities.Updates website content and leads any necessary adjustments to website design/structure.Analyzes campaign results to optimize marketing spend and performance.Measures and reports the performance of all digital marketing efforts against KPIs.This job description is a general description of the essential job functions. Other duties are assigned as needed. Biltmore Farms is dedicated to matching candidates with a criminal history to a position where they can be successful.Equal Opportunity EmployerBiltmore Farms is an Equal Opportunity Employer.