Digital Marketing Specialist

• Manages and drives the email marketing program including creation, testing and analysis of all emails, vendor management and best practices. • Remain up to date with best practices for digital marketing, including social media, new social media networks and features. Knowledge, Skills and Abilities • * Experience with Google Ads and Google Analytics • Knowledge of web publishing • Proficiency with SEO tools • Experience managing social media presence, engaging with followers, and running paid advertising campaigns • Strong understanding of online marketing concepts, strategies, and best practices • Exceptional skills in marketing, writing content creation, with the ability to tailor messaging to diverse audeinces • Analytical and data-driven thinking with experience in measuring and reporting on campaign performance • Excellent organizational skills and time management, with the ability to manage multiple projects simultaneously • Google Analytics Certification a plus Bachelor’s degree in marketing, Business, or a related field preferred, or equivalent combination of education and experience AND 3+ years of experience in digital marketing, with demonstrated skills in content marketing, SEO, email marketing, web publishing, and Google Analytics. The compensation offered will fall within this range, commensurate with the candidate's applicable experience, education and skills.