Digital Marketing Specialist

Responsibilities • Manages assigned marketing related website updates including but not limited to the homepage, creation and management of marketing landing pages, online banking promotions, press releases and social media. • Manages and drives the email marketing program including creation, testing and analysis of all emails, vendor management and best practices. • Reports various social media metrics using a variety of digital analytics and media tracking tools. • Excellent organizational skills and time management, with the ability to manage multiple projects simultaneously. Bachelor’s degree in marketing, business, or a related field preferred, or equivalent combination of education and experience AND 3+ years of experience in digital marketing, with demonstrated skills in content marketing, SEO, email marketing, web publishing, and Google Analytics.