Digital Marketing Specialist

This position reports to the Director of Marketing and plays a key role in expanding the company’s digital presence, improving lead generation, and supporting sales pipeline development. This role is well suited for a marketing generalist with strong digital marketing capabilities who enjoys both strategy and hands‑on execution. The person in this position will manage SEO initiatives, paid digital advertising, website optimization, marketing campaigns, and marketing operations. Assist with website content development, landing page creation, and ongoing optimization. Strong understanding of SEO, digital marketing, and paid advertising platforms.