Geosyntec has an exciting opportunity for aDigital Marketing Specialist to support external communications in our Asheville, NC, Raleigh, NC, Charlotte, NC, Atlanta, GA, or Nashville, TN offices, the potential to work a hybrid schedule or remotely from your home-office is available at the discretion of the Company. We invest in our people. Essential Duties and ResponsibilitiesProject Management: Work with stakeholders including teammates, marketing colleagues throughout the firm, technical staff, and leadership to schedule and manage complex campaigns that support our work. Proof and fact-check content created by others.Research: Help in researching clients and markets to support business development efforts.Report & Present: Regularly collect data, prepare reports and presentations, and evaluate the status of the company’s public image and make suggestions for external communications performanceSocial Media Support: Support the social media team as necessary with creating written and visual content, posting, and monitoring posts and feeds.Analytics and Reporting: Monitor the performance of social media campaigns and content and webpages. Optimize web pages for search engines to increase organic traffic and enhance user experience.Collaboration: Work closely with the marketing team, designers, and other departments to align content with overall marketing initiatives.Staying Updated: Keep abreast of industry trends, social media algorithms, and emerging technologies to identify new opportunities for engagement.Learn and maintain knowledge required to use current content management systems including WordPress, SharePoint, and other systems as required for work with continually evolving marketing technology.Skills, Experience and QualificationsBachelor’s degree and 5 years of experience.
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