Digital Marketing Specialist

Enclara, is a wholly owned hospice and palliative care pharmacy business acquired by Humana in 2021. Serving over 450 customers and nearly 100,000 patients nationally, Enclara works closely with hospices to reduce pharmacy costs, improve patient care and support caregivers through: digital innovations, flexible medication access, one-on-one clinical support, and excellent customer service.The Digital Marketing Specialist develops marketing strategies and delivers promotional marketing messages to consumers online with the intent of generating traffic and sales on the organization's e-commerce site through conception, coordination, and control of Internet/Digital Marketing. The Digital Marketing Specialist work assignments are varied and frequently require interpretation and independent determination of the appropriate courses of action.ResponsibilitiesThe Digital Marketing Specialist will ensure all workflows related to digital marketing campaigns and related reporting are consistent, high-quality and executed on time with outstanding results.Location: Remote USA with a preference for EST locationsJob DescriptionThe Digital Marketing Specialist plans, develops, and implements internet marketing strategies to align with the overall marketing and communications objectives of the Enclara Pharmacia brand and services online (e.g., email, search engine optimization, social media, digital advertising, ROI, competitive analysis, etc.). Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.Alert: Humana values personal identity protection. When required, an email will be sent from [email protected] with instructions to add the information into the application at Humana's secure website.Work-At-Home RequirementsWAH requirements: Must have the ability to provide a high speed DSL or cable modem for a home office.