Digital Marketing Specialist

The Mission As a Digital Marketing Specialist at AdPro, you own the paid media strategy and client relationship for a portfolio of accounts — Google Ads and Meta Ads are the core of the role, backed up by SEO strategy, email, and reporting. You'll be trusted with client relationships and campaign strategy from day one, working alongside senior strategists rather than under them. This is the seat for a marketer who's sharp with paid media, comfortable presenting results directly to clients, and confident in SEO and content to guide strategy without needing to implement every technical fix. Own Google Ads and Meta Ads strategy, optimization, testing, and budget pacing Lead client communication, present results, and translate insights into next-step recommendations Shape integrated direction across paid, SEO, and email to keep messaging and targeting consistent Provide SEO strategy (keywords, content direction, local visibility) with implementation support from our in-house developer Coordinate website updates/landing pages with development, including QA and prioritization Build and present reporting in Looker Studio/DataBox; maintain GA4 events/goals for accurate measurement Between calls, you’ll shift into focused work blocks—refining messaging angles, drafting or tightening content for a page or email, and documenting decisions so accounts stay organized.

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