Digital Marketing Strategist - E-commerce Growth

Our client is seeking a creative and data-driven Digital Marketing Strategist to join their growing team in Durham, North Carolina, US . This role is pivotal in driving online growth and enhancing brand visibility across various digital platforms. The ideal candidate possesses a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising strategies. You will continuously analyze campaign performance, optimize strategies based on data insights, and report on key metrics to stakeholders. You will be responsible for setting clear KPIs, tracking performance against goals, and providing regular reports on campaign effectiveness and ROI.