Digital Marketing Strategist - E-commerce

This is a fully remote position. This role requires a deep understanding of SEO, SEM, social media marketing, email marketing, and analytics, with a proven ability to translate data into actionable insights. Manage Search Engine Marketing (SEM) campaigns, including Google Ads and other paid search platforms, focusing on ROI optimization and budget management. Develop and execute engaging social media marketing strategies across relevant platforms (e.g., Instagram, Facebook, Pinterest) to drive brand awareness and customer acquisition. Conduct A/B testing on various campaign elements to optimize performance and conversion rates.