Digital Marketing Strategist – Paid Media

Sound specializes in a variety of services across platforms including digital, TV, radio, outdoor and print. Description of role: If you love a challenge, then this position will provide you with great learning opportunities, a dynamic environment and a high level of responsibility. It will provide you with an in-depth understanding of how to manage multi-channel digital campaigns from start to finish. Assist with the development of various keyword lists, multi-channel ad copy, digital media projections, campaign scheduling, and optimizations.Partner with the rest of the digital marketing team to ensure work is being delivered in line with client expectations.Understanding the market and audience to assist building a successful marketing campaign with the Digital Marketing Strategists across Google (Search/Display), YouTube, Bing, Facebook, Instagram, and others.Work closely with clients and co-workers to plan and execute the marketing strategy.Manage media buying and campaign management of client accounts, both independently and collaboratively with the team.Build paid digital campaigns in all channels with high attention to detail.Optimize all campaigns for assigned clients based on performance KPIs.Develop and compile monthly advertising reports.Support new business opportunities that include a digital focus, which may include research, presentation decks and case studies.Ad hoc projects based on client and department requests.Skills and requirements: