Job Location: MP&F Nashville Office - Nashville, TN Qualified candidates will have a knack for translating client goals into measurable, strategic marketing and advertising plans and communicating strategies and plans to clients, creative teams and other stakeholders whose professional backgrounds may not be in marketing. Qualifications and Key Attributes: • Experience analyzing campaign data to make strategic decisions • Managing paid digital advertising strategy and optimization of campaigns alongside a media buying team • Familiarity with lead generation and lead nurture strategy • Foundational understanding of email and text marketing, SEO, and conversion tracking/measurement • Experience with Google Advertising tools, Meta advertising, Google Analytics and Google Tag Manager are required • Familiarity with TikTok advertising, LinkedIn advertising and HubSpot preferred About MP&F MP&F Strategic Communications is an internationally recognized, full-service integrated marketing, advertising and communications firm based in Nashville, Tenn. Our clients work in a variety of industries – including health care, hospitality and higher education.
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