Furman Roth Advertising, a full service marketing and advertising agency located in midtown Manhattan is seeking a Digital Marketing Strategist with 3 to 6 years’ experience to service and interact with clients while managing, executing, optimizing, analyzing and reporting on integrated paid media campaigns. This is a hybrid position working in-office 3 days a week... and 2 days remotely. Skills and Qualifications required: • Candidate should have 3 to 6 years’ hands-on experience, including digital media strategy, campaign management, buying and optimization, including Google Ads, Meta Business Manager, Snap Ads, Reddit Ads, TikTok for Business, LinkedIn Campaign Manager • Proficiency in Google Analytics, Google Data Studio and other data tracking and visualization tools and methods to assess and improve ROI of campaigns and provide timely reporting. • Should be experienced with client facing and comfortable developing decks and leading client meetings. • Strong command of MS Office Suite (Excel, PowerPoint, Word) and Google professional applications (Google Drive, Docs, Sheets) • Higher Ed marketing or Ad Agency experience a plus (but not required) • Experience using dashboards and connecting data to Google Data Studio (a plus, but not required).
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