As a Digital Marketing Strategist, you will play a crucial role in driving our marketing efforts forward by helping execute digital marketing strategies across various platforms. • Performance Management: Regularly monitor and analyze marketing campaign performance, making data driven recommendations for optimization, and gaining buy-in from the business lines. • Web Analytics & Reporting: Regularly track, analyze, and report on the performance of digital campaigns using tools like Google Analytics, Google Tag Manager, and other relevant platforms. Experience: • 3+ years of experience in digital marketing with a strong understanding of SEO and SEM. Skills: • Extensive experience with Microsoft Office Suite (Word, Excel, and PowerPoint) • Familiarity with integrating with various technologies to support marketing efforts.
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