July 15, 2025

Digital Marketing Strategist

WOWK-TV Rochester, New York

Are you passionate about social media and digital advertising sales? The Digital Marketing Strategist will work with and support Sales Account Executives and Sales Management in all aspects of media planning, campaign onboarding, execution, optimization, and reporting. Responsibilities • Work with Sales Account Executives to create digital marketing recommendations and proposals • Manage digital order entry and creative trafficking for digital campaigns • Perform ongoing digital campaign reporting and optimization • Develop and maintain strong product knowledge of Nexstar Media Group Inc. digital products • Attend weekly sales meetings and ongoing client meetings • Support sales team • Coordinates with internal stakeholders proving strategic guidance and execution on campaigns Nexstar owns America's largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar's national television properties include The CW, America's fifth major broadcast network, NewsNation, our national news network providing "News for All America," popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network.

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