Digital Marketing & Web Manager

Are you a digitally savvy marketing professional who thrives at the intersection of website strategy, user experience, SEO, and data-driven decision-making? We are seeking an experienced Digital Marketing & Web Manager to take ownership of an organization’s digital presence and drive meaningful improvements in engagement, lead generation, and overall online performance.

This is a highly hands-on and strategic role for someone who enjoys blending day-to-day website management with long-term digital growth planning. The ideal candidate will bring strong expertise in WordPress, HubSpot, SEO, analytics, and e-commerce optimization, along with a passion for creating seamless and high-performing digital experiences.

Company & Position Highlights:

Take full ownership of a high-visibility website and digital experience strategyCollaborative, mission-driven, and cross-functional work environmentBlend of web management, digital marketing operations, SEO, UX, and e-commerce optimizationDirect partnership with marketing and leadership teams on strategic initiativesOpportunity to influence conversion rates, engagement, and digital growth outcomesStrong potential for long-term professional development and expanded responsibility

Key Responsibilities of the Digital Marketing & Web Manager:

Own and manage a WordPress website using Elementor, including content updates, page creation, UX enhancements, and ongoing optimization of site performanceDevelop and execute an SEO strategy, including technical SEO, on-page optimization, keyword strategy, and evolving AI-driven search best practicesManage and optimize HubSpot CRM and marketing automation workflows to support lead generation and customer engagementOversee ecommerce functionality, including product pages, user journeys, checkout flow, and conversion rate optimization initiativesPartner with marketing and communications teams to build high-performing landing pages, campaign microsites, and digital assetsUse Google Analytics, Search Console, and related tools to track performance, identify trends, and translate insights into actionable improvementsContinuously improve website traffic, engagement, lead generation, and conversion performance through data-driven experimentationCoordinate with external vendors, developers, and consultants on website enhancements and digital projectsEnsure all website content is accurate, on-brand, user-friendly, and aligned with organizational goalsStay current on emerging digital marketing trends, SEO developments, and web technologies

Qualifications of the Digital Marketing & Web Manager:

Minimum of 5 years of experience in web management, digital marketing, or a closely related fieldStrong hands-on experience with HubSpot (certifications a plus)Advanced proficiency with WordPress and ElementorExperience managing ecommerce functionality and optimizing conversion funnelsStrong understanding of SEO, including technical SEO and modern search optimization trendsExperience using Google Analytics, Google Search Console, and related reporting toolsSolid understanding of UX principles, website architecture, and digital customer journeysProven ability to manage high-performing websites that drive measurable engagement and conversionsStrong design sensibility with an eye for polished, user-friendly digital experiencesAbility to manage multiple priorities in a fast-paced, collaborative environmentExperience in nonprofit, membership-based, or service-oriented organizations is a plusExcellent communication, organization, and project management skills

Submit your resume today for immediate consideration!

Want to explore more exciting job opportunities? Click here

Please Note: City Personnel offers extended interview hours from 7 AM–7 PM upon request.

Join a Top Workplace in Rhode Island!

Recognized as one of The Providence Journal's Top Workplaces, City Personnel is your trusted local recruitment partner based in Providence, RI. For over 20 years, we've been connecting top talent with leading employers throughout Rhode Island and Southern Massachusetts.

At City Personnel, we don’t just match talent with opportunity—we invest in your growth and professional success.

When you work with us, you’ll enjoy:

Dedicated Career Coaching to help with resumes, interviews, and career planningReferral Program opportunitiesTemporary Employee Benefits including Paid Sick Time, Holiday Pay, Health Insurance, and Weekly Pay

City Personnel isn't just a staffing agency—it's a team that values your success and supports your career every step of the way.

Ready to take the next step in your career?

Apply today and discover why we've been voted a Top Workplace in Rhode Island!

Contact us today at (401) 331-2311 to find your perfect job match!