You’ll work with our account team to provide client-focused, strategic and tactical execution of digital media campaigns. You’ll also be the person who keeps up with changes, new releases and trends on digital marketing platforms. B&Y is an award-winning, full-service advertising and strategic marketing firm with a specialized focus on healthcare marketing. Our team works a hybrid schedule, both remote and in our office in downtown Fort Wayne. • Setting up and reviewing campaign performance across media channels • Making recommendations for adjustments to increase advertising effectiveness • Creating detailed reports with analysis for clients on the performance of their digital media • Collaborating with account team members and project managers to develop strategies and initiatives • Researching and maintaining knowledge of the latest changes and trends in digital media and paid marketing tools
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