· Build and launch paid ad campaigns across the chosen platforms, including Google Ads (Search, Display, YouTube), Meta (Facebook/Instagram) Ads, TikTok, and potentially other digital outlets. · Manage daily and monthly budgets, bidding strategies, and campaign pacing to maximize leads and ensure campaigns remain cost-efficient while hitting conversion goals. · Work closely with creative, content, and analytics team members to align media buys with messaging and brand guidelines. · 4+ years of experience in digital media buying, with a strong emphasis on Google Search campaigns. · Strong analytical skills and the ability to turn data into actionable strategies.
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