Digital Media Manager

Contract to Full-Time Hire This candidate will have previous marketing experience and be able to monitor and improve client digital media performance on a regular basis. Clients include food & beverage, hospitality, gaming, retail, and technology. Responsible for developing, implementing, and managing paid search, paid social, and programmatic campaigns across various platforms to drive maximum ROI and achieve business objectives for multiple clients Identify, evaluate, and launch new opportunities and optimizations within channelsDevelop and execute paid search strategies, including keyword research, ad copywriting, bid management, and campaign optimizationMonitor daily performance metrics within key platforms to understand paid media strategy performanceManage and allocate budgets effectively across various channels based on approved budget & campaign KPIsLead all aspects of budget pacing across campaignsMonitor and analyze core metrics, offering insights and actionable recommendations on a monthly and quarterly basis based on optimization logs, auction dynamics, landscape nuances, etc.Execute digital paid media campaign tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROICollaborate with others within the marketing department and web development team to implement and manage SEO and SEM strategiesCoordinate with digital and traditional media teams and strategically plan media buys to ensure seamless integration into the holistic marketing planShare digital media trends & innovations with internal teams to advance media plans for clients 2+ years of SEM, Social Media is a must and preferably experience running Programmatic campaigns1+ year of agency or related industry experience that provides an understanding of advertising, marketing, media, creative, production, public relations, research, social, digital, agency finance, etc.Experience with paid media platforms such as Google Ads, Meta Ads Manager, Pinterest Ads Manager, LinkedIn Ads Manager, and Programmatic DSPsAbility to work under pressure, meet deadlines, and handle multiple projects and clients simultaneouslySelf-starter and self-motivated, with the ability to provide solutions without supervisionEnthusiastic with excellent verbal and written communication skillsMac literate (Word, Excel, Outlook, Keynote)Thrives in a collaborative, fast-paced environmentOrganized, has attention to detail and able to multi-taskBachelor's DegreePreferred – Experience with clients within food & beverage, hospitality, and gaming industriesPreferred – Experience in client facing rolesPreferred – Experience with managing SEO strategiesPreferred - Experience with SEO tools such as SEMrush, Ahrefs, etcPreferred – Experience with Website Analytics using Google Analytics 4Preferred - Experience with Data Visualization Tools including Tableau, Google Data Studio etc…