Digital Media Planner/Strategist

This role combines strategy and execution. Their preference is a hands-on digital media professional who can define channel mix, allocate budgets thoughtfully, and execute campaigns directly inside platforms. Campaigns are performance-focused, not brand-heavy. Start Date: ASAP, interviewing starts 3/13 Duration: 10 - 20 hours/week, on-demand and ongoing, Expect heavier workloads during the last and first weeks of each month Location: Milwaukee preferred; Chicago acceptable; Occasional onsite meetings in Milwaukee expected (initially approximately monthly) Compensation: $35 - $45/hr. Responsibilities: Rebuild and document digital media strategy across accounts Execute and optimize small-budget B2B Google Ads campaigns Personally build and manage geofencing campaigns, including polygon and competitor targeting Manage paid social campaigns across Facebook and LinkedIn Coordinate with internal social content lead to align paid and organic efforts Pull analytics and create clear, client-ready performance reports Advise on channel mix and budget allocation for industrial clients Prepare concise talking points for client presentations Join client calls as needed Requirements: Proven hands-on experience executing geofencing campaigns Experience managing small-budget B2B Google Ads accounts Strong working knowledge of paid social platforms including Facebook and LinkedIn Ability to determine channel mix for industrial or equipment-focused clients Comfortable operating independently with limited documentation Experience supporting B2B accounts with tactical, performance-driven campaigns Strong analytical skills with the ability to translate performance data into clear insights Available for heavier workload at month-end and beginning of month Open to occasional onsite meetings in Milwaukee Nice to Have: Experience in construction, heavy equipment, manufacturing, or industrial verticals Agency experience supporting multiple accounts simultaneously Not your type of gig, but know someone who would be interested.