Digital Media Specialist

Company Description
Romph & Pou Agency is an integrated marketing firm offering strategies, creative advertising, and effective media delivery to meet a variety of marketing challenges. Our expertise spans broadcast advertising, direct mail, digital and social advertising, website design, optimization, and email communications. Known for our speed, marketing acumen, and innovative approach, we strive to elevate marketing communications for our clients. Located in Shreveport, LA, we are dedicated to providing exceptional service and results-driven solutions.

Role Description
This is a full-time, on-site role located in Shreveport, LA for a Digital Media Specialist. The Digital Media Specialist will create and execute impactful digital marketing campaigns, develop and manage social media strategies, analyze web analytics, optimize digital content, and ensure effective use of digital advertising platforms. The role involves close collaboration with the wider marketing team to meet client goals and improve campaign performance.

Qualifications
Experience in Social Media Marketing and effective communication skillsKnowledge of Web Analytics and Digital Marketing tools and trendsProficiency in Digital Media planning, execution, and optimizationStrong analytical and problem-solving abilitiesAbility to manage multiple projects in a deadline-driven environmentBachelor's degree in Marketing, Communications, or a related fieldProficiency in using content management systems and analytical platformsExperience in digital marketing within a marketing or advertising agency is a plus