The ideal candidate will be responsible for developing and implementing strategies that drive quantifiable results for clients. This includes advancing the expertise of existing team members through on-the-job training and development of best practices. We are seeking a strategic-minded individual who is passionate about technology and understands client marketing objectives. The Team Lead will work closely with cross-functional teams to design, implement, and maintain digital tracking required by our clients. • Work with Account Management teams to align campaign goals with measurement tagging strategy, ensuring digital tracking measures quantifiable metrics and attribution models (e.g. KPIs, ROI, ROAS, CPA, engagement, brand lift, MMX, etc.
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