About The Role The role will manage our partnerships with key ad technology vendors and our media agency’s technology team. You will help lead the media technology and data strategy for Uber Brand marketing globally Evaluate and execute the effective use of Marketing AI technologies Establish digital media best practices and governance with our agency and publishing partners Manage our external media agency technology team to deliver best-in-class media targeting, optimization and reporting Ensure all of our media and marketing targeting approaches are fully privacy-compliant Develop deep ad technology partnerships to ensure Uber has access to best-in-class targeting and media reporting capabilities Partner with regional marketing teams to deliver meaningful impact in local campaigns through advanced targeting and personalization at scale Constantly test new targeting techniques and media technology features Act as a trusted partner and in-house subject matter expert on data, targeting and marketing AI to the broader organization, providing thought leadership and a clear vision for media technology Partner with Uber’s in-house Data Science team to create a robust media technology testing roadmap Technical knowledge of data clean rooms and their use within marketing For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp.
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