While this role is not hands-on in-platform buying, it requires deep fluency in paid digital advertising and the ability to coordinate closely with media buyers to ensure precision, performance, and accountability. • Creative & Messaging Oversight • Partner with creative, copy, and strategy teams to ensure paid media creative aligns with platform best practices, campaign goals, and client messaging. • Maintain strong attention to detail across creative approvals, compliance considerations, and platform requirements. • Experience working closely with media buyers, vendors, and internal teams to execute complex digital programs. • You’re equally comfortable understanding the ins and outs of digital media buying as you are with copywriting and outlining creative direction for static and video messaging • You can derive actionable insights from not only the performance of the ad buy, but also the political and public affairs climate our clients are operating in.
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