Digital Paid Advertising Specialist - (Remote)

Welcome to EmoryDay! We are hiring for a Pay Per Click (PPC) & Social Media Advertising Specialist to join our team as an hourly, freelance contractor. Experience: • 3–5+ years of experience running PPC and paid social campaigns (agency experience highly preferred) • Advanced Facebook Advertising expertise is required • Proven ability to develop, manage, and optimize Google Ads, Facebook, Instagram, LinkedIn, and Bing campaigns • Skilled in keyword research, negative keyword development, bid strategy, and ad copywriting • Google Ads and Bing Certifications a strong plus • Must be comfortable leading client calls and communicating advertising performance and strategy Core Responsibilities: • Create, launch, and optimize PPC and paid social campaigns with a focus on ROI • Perform in-depth keyword analysis and ongoing optimization of keywords, ads, bids, and campaign structure • Manage and adjust daily campaign performance to ensure effectiveness and efficiency • Collaborate with Account Managers to align advertising efforts with overall client strategy • Lead weekly strategy calls with clients; present results and recommend next steps • Use EmoryDay’s internal systems to track performance, provide updates, and support clients • Provide email, phone, and messenger-based communication and support This is a 1099 contractor position paid hourly, based on experience.