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A fast-growing, multi-brand franchise organization is seeking a dynamic Digital Paid Media Manager to drive impactful advertising strategies and support the growth of its franchisee network. This is a chance to join a collaborative team dedicated to innovation, development, and real results.
Digital Paid Media Manager Benefits & Compensation
401(k) with company matchingComprehensive health, dental, and vision insurancePaid time off and parental leaveInclusive and dynamic cultureWellness resourcesClear path for advancement and professional development
Digital Paid Media Manager Requirements & Qualifications
Bachelor’s degree; marketing, business, or related field preferred3+ years of paid media experience, particularly in strategy, execution, and managementExperience leading digital campaigns from concept through post-campaign analysisStrong analytical skills with the ability to interpret campaign data and deliver insight-driven recommendationsProficiency in web analytics and ad platforms, including Google AdWords, Google Analytics, WordPress, HubSpot, and Meta Business SuiteWorking knowledge of HTML and JavaScript development constraintsExcellent communication, presentation, vendor management, and team leadership skillsMust be able to work on-site daily in the Virginia Beach market
Digital Paid Media Manager Preferred Background & Skills
Experience with agency or multi-location digital marketingPrior oversight of franchise or distributed marketing programs
Digital Paid Media Manager Day-to-Day Responsibilities
Develop and manage keyword/audience targeting, ad creative, and landing page strategies across all channels for various brands and servicesCollaborate with SEO, brand marketing, and creative teams to deliver cohesive, multi-channel campaignsManage relationships with external agencies and media vendors to meet deliverables and performance goalsOversee paid media budgets at both the national and local levels, maximizing lead generation and customer acquisitionTrack KPIs, analyze performance data, and provide strategic recommendationsCreate and maintain weekly, monthly, and quarterly paid media reportsSupport franchisees and internal teams with digital marketing guidanceAssist with hiring, training, and managing digital marketing staffStay current on the latest advertising technologies, AI integrations, and best practices
Join a company that values your expertise, fuels your growth, and rewards your impact!
JOB ID: 179285 #post
Marisa Roberts
To Apply for this Job Click Here
, $75,000 - $90,000,
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