Sept. 24, 2026

Digital Sales Specialist

Nexstar Broadcasting Brownsville, Texas

ValleyCentral's advertising team is adding an experienced Digital Specialist in the Rio Grande Valley to support our growth! If you're hard-working and love being part of a winning team we want to hear from you!



Job Responsibilities:


Works with Account Executives and Clients to develop and execute digital forward go-to-market advertising strategies and tactics that result in meeting and exceeding campaign goals.
Develop media strategies for growth based on overall advertiser goals/objectives.
Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns.
Ability to articulate benefits of various advertising platforms including Broadcast Television, Programmatic, OTT/CTV, Search and Social, and other emerging ad tech tactics and platform.



Train and collaborate with Account Executives to enhance their understanding of digital products.
Proven ability to work in a fast paced and deadline-oriented business.



Requirements & Skills:


BA or BS in Business Marketing, Advertising or Communications preferred
2+ years of digital marketing or media sales preferred
Significant knowledge of the local digital marketing services product offering and effective use for clients
Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
Effective communication and client presentation skills
Excellent follow-up, strong organizational skills and attention to detail



Proven ability to meet and exceed sales goals



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