Feb. 28, 2024

DIGITAL SALES SPECIALIST - WVLT

Gray Television Knoxville, Tennessee

About Gray Television: WVLT is located in beautiful Knoxville, Tennessee.At the doorstep of the Smoky Mountains and on the banks of the Tennessee River, Knoxville is home to the competitive 61st-largest television market in the country. Job Summary/Description: - Suggest optimization strategies for digital campaigns - Stay up to date with emerging trends and identify areas of development within emerging markets - Produce creative and high-impact sales presentations while managing multiple projects simultaneously in a fast-paced environment - Assist the sales team with developing concise reports highlighting the success of the campaign - Promote positive working relationships within the department and the company - Digital order entry with high level of accuracy - Request, update and monitor digital creative scheduling on all campaigns - Execute campaigns and creative development for all digital advertising - Update and monitor digital creative - Organize and deliver monthly reports - Work with corporate design team on digital ad creative, scheduling and revising campaigns - Produce digital analytic performance reports - Work with other departments on station projects - Must be able to work under daily deadlines with attention to detail - Ability to be self-motivated and work as part of a team - Must have strong organizational skills - Essential to be able to an effective communicator - Produce Nielsen and Comscore weeklies and research pieces for sales team - Assist sales assistants when needed WVLT-TV/Gray Television, Inc. is a drug-free company

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