Digital Strategist

What We’re Looking For:

Group C is asolution-driven, full-service digital marketing + consulting firm in Des Moines, Iowa. We collaborate with the biggest names in digital to create a handcrafted digital marketing strategy for brands and agencies. Our team is looking for a Digital Strategist who can join the team and make an immediate impact. This role owns the story behind the numbers: leading monthly performance reporting for an assigned portfolio of clients, working with our internal media and execution teams to understand what is driving results, and presenting clear explanations and strategic recommendations to clients, including on the fly in client meetings.

Candidates forthis position must possess a background in digital advertising and/or marketing with experience working directly with brands and/or agencies, comfortability with data and numbers, and the ability to explain complex results with confidence to non-technical clients. The ideal candidate has hands-on experience with Google Ads, Meta, and programmatic platforms (DSPs), as well as Google Analytics (GA4) and Google Tag Manager.

Position Schedule: Full-time, Monday- Friday

Position Type: On-Site; Candidate must be located in Des Moines, IA metro and have the ability to work on-site 5 days per week during normal business hours.. Candidates must also be able to meet local clients as needed.

Responsibilities:

Lead monthly campaign performance reporting forassigned clients and present results, insights, and recommendations in clear, concise client meetings.Work with internal media buying and execution teams tounderstand the “why” behind performance changes and turn it into a client-ready explanation.Answer client questions and make sound, data-backedrecommendations in real time during meetings.Serve as a trusted advisor and primary strategic pointof contact for assigned clients, responding to questions and providing regular updates on campaign progress.Analyze and interpret performance across Google, Meta,and programmatic channels; identify issues before the client does and provide solutions that strengthen partnerships and ROI.Work with clients and the internal team to developmedia plans and proposals.Oversee campaign tracking implementation using GoogleTag Manager and GA4.Oversee the creation and maintenance of clientdashboards and reporting.Work with colleagues to launch and update campaigns.Take part in pitches for new contracts andsupport onboarding of new business.Continuously offer proactive ideas to increase theeffectiveness of client marketing initiatives.Maintain thorough documentation of allactivities on the client’s behalf.Stay up to date with new solutions, platform updates,and opportunities in the ad tech space.

Qualifications:

3–7 years of experience in digital advertising, mediaplanning, and/or digital strategy, including work with brands and/or agencies.Bachelor’s degree in Marketing, Advertising, Business,Communications, or a related field.Demonstrated knowledge of Google Ads, Meta, andprogrammatic platforms (such as Stack Adapt or Simpli.fi).Experience with Google Tag Manager and Google Analytics4.Strong analytical skills, with the ability to interpretdata, explain what is driving results, and turn it into actionable recommendations.Excellent client-facing communication skills, includingthe ability to present complex data insights to stakeholders and think on your feet in meetings.Ability to manage multiple client accounts and projectsefficiently in a fast-paced, small-team setting.Interest in growing into a senior role with greaterclient and team ownership.Preferred: experience building client dashboards andreports (TapClicks, Datorama, or similar).

Benefits and Perks:

Medical and dental insurance covered 100% by Group C DigitalVoluntary vision, disability, and ancillary insurance for employees and dependentsEmployee Assistance program for all employees and those in their householdCompetitive compensationGenerous PTO plan, 4 personal days per year, bereavement, parental leave and 10 paid holidays!

Share Your Interest

Email your resume and pertinent information to [email protected]. You will be asked to complete an Employment Application if you are selected to come in for an interview. Position will remain open until filled.

This job posting reflects the general duties of the job but is not a detailed description of all duties which may be inherent to the position.