Digital Strategist, Advertising

70% of this role will involve executing digital advertising campaigns (with an emphasis on running paid social campaigns) along with reporting and analytics work. Core Duties (70%): • Manage 2-3 major digital advertising client campaigns by assisting in advertising planning, running the ads, performing ad management, drafting ad copy and working with our designers to get content created. • Provide support for other digital advocacy strategy work and technical assistance You could be a good fit for this role if: • You have 3-5 years of digital campaigning, digital organizing, or online advocacy experience, including experience running digital ad campaigns on major social and digital platforms for political and/or issue-advocacy campaigns. • You have significant experience managing digital ad campaigns at various scales/budget-levels and understand the nitty gritty of digital ads both in native platforms such as Meta and X as well as via ad management tools such as AdRoll • Experience running digital ad campaigns with a budget of $50,000+ that included testing/optimization of campaigns across multiple segments • Comfort with tracking ad performance objectives across a variety of campaign objectives including policy advocacy, list acquisition, fundraising, e-commerce and/or behavior change/awareness goals.