Direct Response Marketing Consultant

A company is looking for a Direct Response Marketing Systems Consultant (Remote). Key Responsibilities Design a scalable Creative Portfolio Optimization System Develop a disciplined framework for creative allocation and testing methodologies Create a documented optimization system for internal operational use Required Qualifications 10+ years of experience in direct response marketing Experience managing large-scale direct mail programs Background in credit card, insurance, fintech, or telecom acquisition preferred Experience in building or governing control/challenger frameworks Familiarity with portfolio-level optimization and testing design