Direct to Consumer Marketing Manager-Marketing DTC

Based at Benziger Family Winery in Glen Ellen, CA, this full-time hybrid position reports to the Direct-to-Consumer (DtC) Senior Manager and is responsible for executing Benziger and Imagery DtC marketing plans to drive key brand and business objectives. The role encompasses a wide range of responsibilities including DtC strategy development and execution, performance analysis, project management, and cross-functional team leadership. • Manage the winery’s PR agency relationship in collaboration with Commercial Brand Marketing, including press mailings and media visit coordination. • Lead the creation of marketing materials to support Wine Club, Tasting Rooms, and Special Event sales. • This job description reflects the general nature of the role and is not intended to be an exhaustive list of all duties or responsibilities.