Director, Digital Acquisition Advertising Technology

Business Overview IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. As Director, Growth Analytics you will be pivotal in managing the reporting and audience needs for a major client while also serving as a consultant to all Mediabrands planning stakeholders. Familiarity with regression-based analysis for attribution modeling and performance measurement Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, and/or comScore Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. Strong MS Excel & Power Point skills Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships Strong understanding of data and ad tech ecosystem, with a focus on digital environment 9+ years of experience in agency or client-side digital media planning or media analytics ~ Leadership and change management ~ especially in a dynamic technology and data environment The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990.