Director, Global Industry Marketing

Who You'll Work With You lead a team of industry marketers and work with a broader marketing leadership team to develop industry positioning, messaging, and integrated go-to-market plans that deliver measurable business outcomes. Develop a comprehensive, multi-year industry marketing strategy across Slalom's full industry portfolio, working closely with industry leads, marketing leadership, and alliance and sales leaders Lead, coach, and develop a high-performing team of industry marketers, each owning a vertical or group of industries, setting clear priorities, performance expectations, and growth paths Drive the planning and execution of integrated marketing programs across paid, owned, and earned channels — ensuring all campaigns are delivered on time, within budget, and connected to measurable outcomes Serve as the marketing partner to industry business leaders, leading executive planning conversations and aligning marketing investment to revenue performance and market positioning Collaborate with Slalom's solution, partner, and field marketing teams to develop comprehensive, integrated campaigns that span industry, capability, and geography Lead planning for industry-aligned events and conferences, developing pre- and post-event strategies that maximize engagement and ROI, aligned to shared business goals Evaluate and prioritize incoming requests across industries based on strategic alignment, resourcing, and expected business impact — protecting team capacity and ensuring focus on the highest-value efforts Own and manage the industry marketing budget, allocating resources efficiently across the portfolio to achieve the highest return and providing transparent reporting to marketing and business leadership Utilize data-driven insights to measure performance, optimize tactics through a test-and-learn approach, and deliver regular reporting that connects marketing activity to pipeline and revenue outcomes Foster a culture of strategic rigor, continuous improvement, and executional excellence across the global marketing team 10+ years of demonstrated success leading industry or vertical marketing portfolios, including shaping industry positioning, messaging, and multi-channel go-to-market strategies Deep understanding of integrated industry marketing strategies and activities, from thought leadership and content strategy to events, sponsorships, demand generation, account-based marketing (ABM), and partner marketing Proven experience building and leading a team of marketers, with a strong track record of developing talent, managing performance, and creating a high-accountability team culture Experience as a senior marketing partner to VP- and C-suite-level business leaders, including leading executive planning conversations and translating business strategy into marketing investment Data-driven, results-oriented marketing leader with the ability to collaborate with multiple internal and external stakeholders to drive business outcomes across a shared vision Strong experience managing budgets across a complex, multi-stakeholder marketing function, with a track record of efficient resource allocation and ROI accountability Familiarity with the technology partner ecosystem and running partner-aligned campaigns, including AWS, Databricks, Google, Microsoft, Salesforce and Snowflake Experience using marketing automation tools (Salesforce Marketing Cloud Account Engagement experience preferred) Exceptional interpersonal, verbal, and written communication skills, with the ability to operate credibly at the executive level and inspire action across functions and geographies Strong leadership experience, with the ability to manage multiple workstreams simultaneously while remaining agile and consistently meeting deadlines in a fast-paced environment A passionate and curious marketer who embraces a learner's mindset and stays ahead of emerging trends, tactics, and tools — including AI-powered marketing workflows The salary pay range is subject to change and may be modified at any time.