July 2, 2026

Director, Global Product Management (Digital Advertising)

Mastercard Salt Lake City, Utah

As a member of the Test & Learn product management team, you will shape industry‑leading experimentation and measurement software used by global brands to optimize digital advertising performance. This role leads product development for early‑stage concepts that push the boundaries of how advertisers measure and improve return on investment (ROI). Build next‑generation measurement products used by major advertisers and platforms to optimize multi‑million‑dollar digital media investments Define a compelling product vision rooted in advertiser needs, digital ecosystem trends, and emerging ad‑tech capabilities Translate strategy into actionable roadmaps that accelerate innovation in digital measurement, attribution, and experimentation Partner with Engineering, UX, and Program Management to define requirements for media‑focused analytics and experimentation workflows Use customer insights and platform usage data to prioritize features that improve campaign measurement, incrementality testing, and optimization Understand financial performance deeply, connecting product strategy to revenue models, forecasting, and P&L outcomes Experience in digital advertising, ad‑tech, or measurement, including campaign analytics, attribution, incrementality, or media optimization Background in commercial product development, ideally with exposure to ad platforms, DSPs, MMPs, or 3rd‑party measurement vendors Entrepreneurial mindset with the ability to challenge assumptions and drive innovation in a fast‑moving digital ecosystem Expertise in agile product development, especially for data‑heavy or analytics‑driven products Ability to collaborate closely with engineers, designers, and PM peers to deliver high‑impact features for advertisers and marketers Strategic thinker who can assess market needs across the digital advertising landscape and prioritize effectively Creative problem solver who thrives in ambiguity and can translate complex measurement concepts into intuitive product experiences Strong analytical and financial acumen, with the ability to interpret data, model outcomes, and forecast product performance Skilled at navigating cross‑functional stakeholders, including commercial teams, data science, engineering, and external partners In line with Mastercard’s total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role.

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