Director, Marketplace Advertising (Tampa)

The Director of Marketplace Advertising owns Ashley's enterprise-wide retail media strategy and execution across all marketplace platforms , with direct accountability for media efficiency, growth acceleration, customer acquisition, and profit-scaled advertising performance . This role serves as the central architect of retail media excellence , leading a team of marketplace media managers and analysts who execute campaigns across Amazon, Walmart, Home Depot, Wayfair, and emerging platforms. Own and scale the marketplace advertising strategy across all platforms . Full-funnel media strategy Incrementality testing Creative performance optimization Retail + brand media convergence Retail Media Strategy & Execution Marketplace DSP Performance Attribution Budget Forecasting & Optimization Algorithmic Bidding Strategy Creative Performance Testing Audience & Funnel Architecture Executive-Level Performance Storytelling People Leadership & Team Scaling