Director of Advertising and Digital Marketing

Campus OSU-Stillwater Contact Name & Email Emma Kelley, [email protected] Work Schedule Monday through Friday, 8:00am-5:00pm with evenings and weekends as needed Appointment Length Regular Continuous/Until Further Notice Hiring Range Commensurate with education and experience Priority Application Date Resumes will be accepted until position is filled. Special Instructions to Applicants A complete application consists of a resume, cover letter, list of professional references, and completed IAWP Employment Approval form which can be found at okstate.com/iawp Applicants that do not provide these materials will not be considered for the position. About this Position The Director of Advertising & Digital Marketing will lead and continuously improve strategy development, organization, scheduling, internal communication, and execution of advertising & digital marketing to grow all OSU Athletics revenue streams, especially OSU Athletics ticket sales but also including but not limited to fundraising, licensing, and sponsorships. This includes developing and executing all digital advertising, including email marketing & automation, SMS marketing, paid social, SEO/SEM, programmatic, etc., assisting in the management of the OSU Athletics Ticket Website & ticketing/marketing aspects of the OSU app (with help/training from OSU Athletics web design team), helping with all other advertising strategies & execution (digital or otherwise) as assigned, creating and placing standardized attribution codes (came from codes, pixels, etc.) This position will work closely with Digital Strategy on native & paid social media engagement strategies that seek to grow sales & revenue, Creative Services for creative templates & assets (while ideally able to build, supplement, or edit graphics on its own), Fan Engagement & Marketing (each sport's marketing contact), & POSSE (annual fund) to ensure all OSU Athletics sports & programs are promoted strategically.