You will provide strategic oversight, ensure alignment of vertical marketing initiatives with overall business objectives, and drive collective revenue impact across these critical segments. • Provide strategic oversight for the tradeshow and event marketing strategy, ensuring events are effectively integrated into campaign plans and deliver strong return on investment (ROI). Performance Management & Reporting: • Accountable for the overall performance and ROI of all campaign marketing initiatives, including tradeshows and event marketing. • Demonstrated experience in event marketing, tradeshow planning, and budget management for lead generation. We’re guided by a vision of community that serves the ambitions and wellbeing of all people, and our professional communities are no exception.
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