Director of Digital Advertising (On Site - Washington, DC)

Rational 360 is hiring a Director of Digital Advertising to help lead and manage the firm's digital advertising campaigns. We recognize that communications and public affairs rarely take place in a vacuum, and our work is always crafted using the best data analysis to support organization-wide strategic objectives for our clients.From public relations and public affairs to crisis communications and new media strategy, our experienced team takes an innovative, active approach to advancing your mission-critical goals. Our creative and relentless approach inspires hearts and minds, turns data into action, opens commercial markets, and drives impactful outcomes that win.The Rational Difference: Connected Where it Matters.Our bipartisan team members have worked at every level of business and government and our networks extend deep into the Halls of Congress, the White House, and Fortune 500 boardrooms across the country. We have the pulse of mission-critical conversations and implement campaigns when and where it matters most – and measure success at every point in the process.Minimum Requirements 5+ years of experience executing digital campaigns, with at least 3+ years in a dedicated digital advertising roleHands-on-keyboard experience with the following advertising platforms: Meta (Facebook + Instagram), X (Twitter), Google Ads, LinkedIn, Stackadapt, Simpli.fi, Liveramp, or other programmatic platforms.Experience in multiple aspects of digital campaign management including creative development, campaign setup, ad trafficking, optimizations, and reporting & analysisExperience managing ad campaigns with different goals, including acquisition, fundraising, persuasion, education, and traditional marketingExperience working alongside client teams to develop multi-channel campaigns to help meet short-term and long-term advocacy and fundraising goals across various digital platforms (email, social media, SMS, and websites)Ability to manipulate and analyze data in reporting systems such as ExcelStrong attention to detail, with the ability to handle multiple projects simultaneouslyWillingness to learn new skills and strategies, both in professional development and experiential settingsAbility to set client-specific goals and drive toward themAbility to work both independently as well as part of a close-knit teamExcellent verbal and written communication skillsProven ability to develop creative, strategic digital solutions to communications challengesExperience managing clients and/or project teamsBachelor's DegreeRational 360 offers competitive compensation including year-end bonuses and a 401K match for full-time employees. Rational 360 hosts weekly all-staff professional development trainings led by a leader at Rational 360 or by an expert brought in from outside of Rational 360 to lead the trainings.Each employee is paired with a senior member of the management team at Rational which will serve as his or her mentor throughout the year to continue to grow in his or her career at Rational.Rational 360 has a 3-month check-in for all new employees, a 6-month review, and an annual review for each year the employee is at Rational 360.Rational 360 is an Equal Employment Opportunity (EEO) employer.#J-18808-Ljbffr