Director of Digital Marketing Strategy

Our client, a prominent organization in the consumer goods sector, is looking for a strategic and experienced Director of Digital Marketing to lead their digital presence from **St. Louis, Missouri, US**. This leadership role is responsible for developing and executing a comprehensive digital marketing strategy that drives brand awareness, customer engagement, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media, email marketing, content marketing, and digital advertising campaigns. Responsibilities include defining target audiences, setting clear digital marketing objectives and KPIs, and managing the digital marketing budget effectively. Strong analytical skills with expertise in web analytics tools (e.g., Google Analytics) and experience with marketing automation platforms are required.