Director of Field Marketing - Restaurants

You are responsible for building a "local engine" that drives sales through business-to-business (B2B) relationships, massive community outreach, and strategic partnerships with local organizations. You will create the playbook, and then you will train our field teams on how to run it. You will create the SOPs for "Local Store Marketing" that General Managers across several states can follow with ease.Field Training: Travel to our various markets to train local teams on "the art of the ask"—teaching them how to walk into a local business and walk out with a partnership.Performance Tracking: Establish clear KPIs for field marketing efforts. You know that what works in a suburban market in Ohio might not work in an urban center in Florida.A Teacher at Heart: You get more satisfaction from watching a local manager successfully land a large corporate account than from landing it yourself. The Playbook is Live: Every restaurant has a "Community Map" identifying their top 20 B2B targets and a schedule for how to engage them.Measurable Sales Growth: We can point to specific "Channel Partnerships" (schools, offices, etc.)