Director of Growth & Digital Marketing

Position: Director of Growth & Digital Marketing Location: On-site (Virginia Beach HQ) Atlantic Sotheby’s International Realty (ASIR) is Hampton Roads’ premier luxury brokerage, and our in-house marketing hub fuels several real estate related brands.We are able to handle the entire client journey—from first click to closing—and we’re ready to scale hard. Key Responsibilities • Own and optimize all paid media: Meta Ads, Google Search/Display/YouTube, retargeting, geo-targeted luxury campaigns • Build airtight attribution: GA4, GTM, Meta Conversions API, UTMs, and offline uploads from Follow Up Boss • Plan and execute segmentation-driven email & CRM automation for a 240 k lead list • Lead, coach, and Q/A a team of four (graphic design, social, marketing coordinator, junior designer) • Oversee photo/video talent: sourcing, pricing models, quality control, and “media packages” that can become profit centers for the brokerage or agents • Protect and elevate brand integrity across multiple business lines • Report weekly on KPIs (impressions, CTR, watch-time, cost/lead, closed-deal ROI) directly to the exec team Heads-up: Candidates who advance will complete a short, skills-based questionnaire covering the tools and tactics above—so no need to pad the résumé.