Director of Marketing

The primary goal of the Director of Marketing for the York Revolution is to increase sales of tickets and other products for the team and events at Wellspan Park in York, Pennsylvania. This includes developing and implementing a consumer marketing and advertising strategy as well as supporting the work of the Sales Department by creating a receptive audience of advertisers and group sales purchasers. *This full time role includes access to a full health benefits package! Indirectly hire and manage interns and all event staff, such as the rally crew, camera operators, mascot, PA announcers, and other game production personnel.• Create and execute the external marketing plan, including Revolution individual, season and group ticket sales, special events, and merchandise.• Create or direct the creation of all graphic design content to ensure brand standards are maintained, manage and protect the application of brand standards and Revolution marks internally and externally, create continuity across marketing initiatives, and project effective advertising messages.• Manage the implementation of Adobe Creative products and industry-standard design practices.• Coordinate closely with the Assistant General Manager to ensure excellent fulfillment of all sponsor obligations in advertising materials and game presentation, including executing client signs and other advertising messages in all Revolution applications.• Collaborate with the Assistant General Manager, Community Engagement Manager, and other appropriate team members to create an annual promotional schedule to generate ticket sales to Revolution games.• Oversee digital marketing efforts, including website, digital and email marketing, • Oversee and execute external and internal advertising campaigns, including negotiating with external providers such as billboard and radio stations.• Assist in the creation and manage the external marketing budgets for the Revolution and non-baseball endeavors.• Work closely with the General Manager of WOYK to plan and execute marketing activities to increase listeners to the station and create a receptive advertising sales audience.· Manage the public communications for the organization includes all press releases, digital media posts, media advisories, Revolution app, and website. · Understands and demonstrates our cultural expectations.· Assists with operational or non-department related tasks as requested by manager.· Continues to build on knowledge of the business and industry.· Assist with the field tarp as required by the President & General Manager and called by the AGM or Groundskeeper.· Other related duties as required.