Lead the development and execution of all marketing strategies for the Vertical Partners West (VPW) family of products and brands. Work closely with the executive team to develop go to market strategies, seasonal marketing strategies and amplification efforts which support key product and business strategies across all channels including OEM segments, wholesale, specialty stores and direct to consumer. o Develop and maintain multi-year, annual and seasonal marketing strategies Online marketing/e-commerce experience with strong understanding of omni channel tactics. Ability to identify and develop relationships with key internal and external partners.
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