Director of Marketing

Overview: As a successful Director of Marketing, your primary responsibilities are to create, implement and execute the club’s brand identity and marketing strategies, and be a guiding voice in guiding the staff's overall creative and content brainstorm. Management and Individual Contributor Job Duties • Oversee the club’s overall content, media and branding strategy and execution • Oversee Club's digital presence, including creation of new content, growth of platform followership, and creativity in staying on the forefront of new social media platforms. • Work with sponsorship sales to ensure all sponsor content and assets are delivered • Work with ticketing department to drive ticket sales through marketing strategies • Develop promotional partnerships with media outlets and other local vendors to promote RiverDogs games • Analyze and interpret data from campaigns to gauge effectiveness • Assist in Digital Marketing strategies and campaign development • Assist general manager in overseeing media buying strategy, execution, and relationships. • Manage gameday staff and interns related to marketing department • Manage and supervise department staff to ensure deadlines and projects are completed • Create and implement standards for brand identity. • Steward department of 3-4 other full-time staff members • Work game and event nights to oversee seamless execution of marketing plan