Under the supervision of the Vice President of Policy and Advocacy and in consultation with the senior management team and other TCP team members, the Marketing and Communications Director will develop and implement the Connecticut Project’s media, communications, and content strategy to directly engage with TCP’s target audiences across Connecticut. aspects of the organization’s external communication and creative content, including but not limited to audience identification and refinement, managing omnichannel marketing campaigns, developing our paid media and digital strategy, managing our social media platforms, and developing and editing copy. The Director will be supported by consultants, a public relations firm, and TCP staff for specific projects. Manage a portfolio of communications consultants and vendors who work to develop TCP’s communications strategy through messaging, focus groups, market research, opinion research, media relations, paid media, and marketing campaigns. Relevant combination of communications, marketing, and public relations skills, with a strong preference for in-Connecticut experience and potentially including: Proven ability to craft and execute a high-impact communications plan at the state and local level.
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