Oct. 25, 2021

DIRECTOR OF MARKETING AND SOCIAL MEDIA

SBH Fashion New York, New York

Seeking enthusiastic and creative professional with exceptional communication skills. Must be an effective marketer, writer and innovator with a deep understanding and experience in social media, brand creation and industry trends. This individual must be an outstanding project manager, highly analytical, and organized. In addition, efficient, resourceful and capable of managing a multi-brand portfolio Job Requirements • Plan marketing and branding strategy objectives • Manage Social media marketing initiatives in Instagram, Facebook, You Tube, Twitter • Media buying across all platforms • Lead all areas of content generation and production across all media platforms • Seasonal event production for both consumers and trade • Prepare and adhere to budgets • Manage photo shoot for print ad campaigns • Oversee marketing buys in print and social media • Oversee creation and delivery of press releases, advertisements, look books and other marketing materials • Ensure brand messages are consistent • Communicate with Licensee’s on marketing needs and approvals • Oversee targeted online marketing programs and drive tactical planning efforts for multi-channel marketing campaigns. • Communicating and pitching to press to garner brand placements Skills Brand Development, Brand Management, Strong sense of Fashion, Product marketing, written communication, Merchandising and Social media.

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