July 27, 2025

Director of Marketing and Communications

McAllen Independent School District McAllen, Texas

To oversee the branding and marketing of the district through marketing campaigns, District website, District Social Media, Live-Streaming, community outreach, advertising, revenue-generating sponsorships and print and electronic materials that generate support of the District’s needs, goals, objectives, and its position as the District of Choice. Proficient in community relations, media relations, advertising, and crisis communications. Supervise marketing and branding of the district through the creation of marketing campaigns and marketing materials that include print, video, radio, and electronic formats on the website, social media, marquees, scoreboard, and facilities, and through community-outreach District and community events. Serve as Executive Director during the production of special events, including General Assembly and the Football Fan Experience to include live presentations, multi-camera production, video production, advertising sponsorships, etc. Write speeches as needed for Superintendent and Board, including for graduations, general assembly, special events, community events, etc.

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