Director of Media Buying

Director of Media Buying

About the Company

Join a fast-growing crypto casino revolutionizing the online gambling industry.

Industry
Gambling & Casinos

Type
Privately Held

About the Role

We are seeking a passionate and experienced Director of Media Buying to lead our vibrant team. In this pivotal role, you will spearhead the development and implementation of innovative media buying strategies aimed at enhancing brand recognition and user acquisition across diverse markets. Your leadership will be instrumental in mentoring a talented team of digital marketing professionals while overseeing the execution of multi-channel campaigns. Your commitment to adhering to industry regulations and gambling laws will ensure seamless operations in the dynamic landscape of crypto-based betting.

Staying abreast of the latest trends in the crypto and gambling sectors will be crucial for your success. Collaboration with cross-functional teams will be key in aligning on targeting, messaging, and achieving business objectives. Ideal candidates will bring at least 5 years of experience in media buying or digital/performance marketing, with a minimum of 3 years in a leadership capacity. A deep understanding of the crypto, gambling, and iGaming industries is essential, especially within regulated markets.

Your proven ability to manage large-scale campaigns across various paid channels, coupled with strong analytical capabilities, will drive our success. Familiarity with media buying techniques, bid management, and tracking tools is vital. Excellent communication skills, with the ability to present data and insights effectively to stakeholders, will set you apart.

Travel Percent
Less than 10%

Functions
• Advertising/Media Planning