Director Of Paid Media

The Director of Paid Media will manage and direct a team of Paid Media Managers and Paid Media Specialists in this task and be accountable for maintaining accurate program forecasts and hitting stated revenue and sales goals. Role Objectives: Account Management • Develops, manages, and monitors client P&L’s, ROAS, KPIs for assigned accounts • Implement holistic media planning and buying strategies • Introduces process development input, quality assurance and best practices input • Interfaces with other department heads to share ideas, communicate service offerings, and to identify and deliver new solutions and opportunities for clients • Keeps senior management apprised of key client opportunities, potential risks, and other key nuances which affect the health of the business • Prepares and presents annual financial plans and human resources plans Performance Media and Client leadership • Develops and fosters account relationship, working towards 100% account retention • Develops a complete understanding of each client goals, markets, needs, and expectations of BuzzShift • Works within client relationships to champion initiatives that drive marketing decisions across digital channels • Works within client relationships to champion initiatives that drive marketing decisions across digital channels • Attends client meetings on ongoing basis, interface as needed with executive level and middle management on client side during meetings and presentations • Advocates across functional areas within client relationships (e.g. Qualifications • Bachelor’s Degree required concentration in business, finance, marketing, or advertising preferred • 5-7 years of account management experience in online/digital advertising with a focus on paid social media • 5+ years of experience in interactive marketing or business consulting using data and information to drive specific targeting and marketing recommendations • 2+ years of demonstrated success in managing and leading people • Deep knowledge of social media platforms including Facebook, Google, Tiktok, Pinterest, Youtube, and Twitter • Deep knowledge of programmatic platforms such as StackAdapt, TradeDesk, etc • High competency level in Keynote and Google Apps with specific strengths in Excel and/or Google Sheets.